When a large number of quantum mechanical particles are put together and allowed to interact, various condensed matter phases emerge with macroscopic quantum properties. While conventional quantum phases like superfluids or quantum magnets can be understood as a simple collection of
single particle quantum states, recent discoveries of fractional quantum Hall or spin liquids states contain intrinsic entanglement among all the particles. To understand such unconventional phases requires unconventional methods. In this talk, I will discuss how the quantum information insights about many-body entanglement gives us a unique perspective and a powerful tool to study these
unconventional phases. In particular, starting from simple entanglement building blocks, we are able to construct new gapped quantum phases, classify all possible gapped phases in certain cases and obtain a better understanding of the structure of the phase diagram. With these progress, we expect the many-body entanglement point of view to play an important role in our effort to map the full quantum phase diagram, leading to breakthroughs in our understanding of gapless phases and phase transitions and in the development of numerical tools to simulate such systems.